Principio Marketing




(514) 849-2887



Mr. Elmaleh Riel, I would like to take this opportunity to express my gratitude for your help, for your advices both to increase the sales at the company where I work as for your advices and guidance to start my own business.

You are very well prepared; you know how to help your clients reach their goals. At that time, you were the light at the end of the tunnel for our company and your advices were always efficient and professional. Your commitment to our projects was as if it was your own business ... For this and much more ... Thank you!

Mariana J. Raynal Reygadas
Administrative manager


For many reasons, outsourcing your marketing makes sense: you are starting out and you do have a budget to hire outside help? You are more profitable to focus on your clients than on something that you know very little about. Your company has not yet fully grown to the size when hiring a fulltime marketing expert become financially logical? Than working with a firm like us become a logical choice. 

Why doing business with a marketing firm rather than an advertising company? An e-marketing agency? A social media consultant? Because marketing handles all of these areas. And we can tell you what your company needs based on your budget, the stage in your company's growth and your objectives. We are like your own marketing director but on a part time basis. 

Marketing manage the 5-P's; product, price, place, promotion and people. Want to know more about these aspects of marketing? Read this article or write us a message.

Marketing outsourcing has been around for several years. Large companies use outside consultants for special projects on a regular basis.  Another sector that uses marketing outsourcing as a prime leverage in its business model is franchise systems. Indeed, a person who buys a restaurant from a reputable chain wants to have everything in place to ensure that the restaurant’s management is as effortless as possible and that the seats are filled with customers. To meet these objectives, head office will handle advertising and other marketing initiatives to generate demands.  After all, this is the reason why one buys into the franchising concept.

So why should you deal with an external consultant to manage your marketing?

- Marketing is not your area of expertise;

- It is more profitable for you to focus on looking after your customers;

- Your budget does not allow for hiring a full-time marketing specialist;

- To efficiently increase your sales at lower costs;

- To be able to maximize all the options that are presented to you;

- You do not know where to start;

- You want to grow your sales but they have leveled;

- You feel overwhelmed with the tasks at hand.